Dial-a-Shot

Geoff Kendall is the best bartender I have ever known, met, or seen. He's one of those guys who is always on. I took a class to learn the drinks, but he taught me how to tend bar.

Geoff has as many great marketing ideas as my brother and as many half-baked schemes as well. But when Anheuser Busch finally decides to break out the Bud and Little Bud commercial done in a The Incredibles-style, know that it was Geoff who sent them the idea.

At one time, Geoff was well connected in the DC bar scene. One of the innovations that he single-handedly foisted upon the scene, industry, the city, nay!, the world! - was Dial-a-Shot.

Dial-a-Shot is an efficient way to get drunk with the rest of your buddies around town or around the city or around the world! using nothing more than a telephone. Once the big hand met the little hand, the phone could start ringing or we might start calling at anytime. From Foggy Bottom we toasted with the fellows in Georgetown, with the gents in Dupont Circle, and with the drunks next-door.

Now, you must understand, back in the early days of Dial-a-Shot, there were no cell phones. There was no text messaging. There was no wi-fi. Heck, we didn't even have cordless phones! But it was a fine innovation. Suddenly, we could all drink together -- even if we wouldn't get to see each other until after-hours.

The technology of today should have made Dial-a-Shot founder, Geoff Kendall, a rich man, but fate is always more cruel: Geoff still works for a living.

I tried to Dial-a-Shot this evening with Geoffery G., but found I had a bad number. Here's to you, man; I'm looking for you.

Jonathan 3/25/2005 10:53:00 PM